Elsa Monday Makdwallo | Virtuallio

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Elsa Monday Makdwallo

Elsa Monday M.

Social Media Manager/ Digital Marketer/ Content Creator/ Executive Assistant

$400.00/Month
Job type: Freelance, Part Time, Full Time,
Profile views: 200 views
Age: 25 years of age
Experience: 4 years
Location: Nairobi, Kenya

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Overview

I am a freelancer looking for work online. I have had extensive experience in all the fields mentioned above. With a combined expertise of 3 years in Digital Marketing and Digital Strategy, Content Creation and growth, As resourceful as a PA with expert knowledge on how to combine traditional marketing principles and adapt them to market needs.

Primary Skills

Digital Marketing - 3.5 year/s experience
Digital Marketing Used
Organization/Work Planning - 7 year/s experience
Organization/Work Planning Used
Video Editing - 5 month/s experience
Video Editing Used
Content Creation - 3 year/s experience
Content Creation Used
Influencer Marketing - 3 year/s experience
Influencer Marketing Used

Secondary Skills

Brand Building Management and Strategy

Brand Building Management and Strategy Used

Customer Service

Customer Service Used

Customer Experience

Customer Experience Used

Team Leadership and Coordination

Team Leadership and Coordination Used

Internal and External Communication

Internal and External Communication Used

Working with Deadlines

Working with Deadlines Used

English,Spanish&Kiswahili Fluency

English,Spanish&Kiswahili Fluency Used

Job History

Zumi Magazine

Beauty Editor and Content Writer

Full Time

Zumi Magazine is an online magazine for fierce, fashionable women in Africa. The company focuses on creating online fashion, beauty and lifestyle content geared specifically towards women. The magazine is located in both Nairobi and Nigeria. I worked here as the editor of the beauty section. Roles;  Train in Search Engine Optimization (SEO) in order to target the right audience through online content.  Train in online writing, editing and team leadership skills  Responsible for creating and implementing editorial calendar in order to ensure that publishing deadlines are met and/or surpassed  Grew the online presence of the magazine within the context of a startup  Attend networking events and win new business for the magazine  Curated best performing articles contributing to lead generation.  Pioneered the visual content department therefore expanding revenue streams  Create and implement a digital strategy coupled with digital marketing know- how in order to obtain an online presence in line with company objectives  Create engaging marketing content geared towards keeping abreast of fast changing consumer trends.

2016 - 2017

PHd Candidate Surjeet Dhanji

Research Assistant

Freelance

Surjeet Dhanji is a PHD candidate based in Australia studying about African Development and Leadership. My role was to provide her support with the research process. Roles;  Transcribe audio interviews for research purposes.  Maintain precise records in to optimize the transcription and reference process  Offered timely and accurate digital correspondence

2013 - 2013

Lareo

Front Office Staff

Full Time

Lareos Caterers is a small restaurant and catering equipment provider in the Westlands area. Roles;  Learned how to keep office records  Accounted for daily income  Learned the logistics of event catering  Acquired customer service skills

2012 - 2013

Armada Human Capital

Digital Marketer/ Executive Assistant

Full Time

Armada Human Capital is a talent acquisition management company that focuses on streamlining the hiring process for their clients through attracting, hiring and engaging candidates and matching them with employers. Roles;  Create and implement a digital strategy coupled with digital marketing know- how in order to obtain an online presence in line with company objectives  Create engaging marketing content that is geared towards keeping abreast of fast changing consumer trends.  Grow the brands online platforms across several media channels with minimum ad spend while increasing lead generation  Respond to comments and customer queries in a timely manner  Engage with Fans and Followers to build relationships with the community and encourage engagement  Monitor the success of the community and of social media in terms of the overall marketing strategy  Monitor and report on feedback and online reviews.  Monitor the impact of

2018 - 2018

StylemeMonday

Social Media Marketing|Blogging|Content Creator

Full Time

Roles;  Create and implement a digital strategy coupled with digital marketing know- how in order to obtain an online presence.  Serve as managing director in the creating of an online platform for men and women from all walks of life interested in learning more about beauty and the beauty industry  Acquire strong public speaking, brand building and communications skills thereafter translating that into sales.  Featured in National Publications (Daily Nation), National television (Kenya Broadcast Corporation, Kenya Television News) and online publications ( What’s Good Networks, Positive Press Agency)  Worked with several multinational companies as an independent beauty consultant these organizations include Barclays Bank, UAP Old Mutual Group and The United Nations  Partnered with international brand TED for the facilitation of beauty services to TEDx Parklands Youth aimed at developing the youth in line with the 2030 SDGs

2010 - 2018

Educational Background

United States International University-Africa

Bachelor of Arts in International Business Administration

Major- Marketing Minor- Spanish G.P.A 3.7

2012 - 2016

Kenya Airways Pride Center

Certificate in Airline Cabin Crew

Acquired a certificate in Airline Cabin Crew

2014 - 2014

Cervantes Insitute of Languages

Diploma in Spanish Language Level A2

2013 - 2014

My Portfolio

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